When making a first impression, people judge your appearance initially and your face is the first thing they discover before anything else (in most cases). Of course they notice your hair but it's your eyebrows that tell your story. This is because people will look into your eyes when they speak to you, not your hair.
The style of your eyebrows gives people insight into who you are. Someone with a thick brow is more natural and easy going while someone with a thinner brow is likely to be confident and sensual. Women who draw their eyebrows seem to be more self-conscious and creative..
I've been told by a makeup artist that if a woman doesn't wear makeup, she should at least have her eyebrows styled. When the focal point of your face is your eyes, it only makes sense to style the feature that highlights them.
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